| 3. | Retail promotion | | | Results of Health Canada survey show that cigarette retail promotions are on the rise. smoke-free.ca |
| 4. | Support for Tobacco Trade: Up in Smoke? | | | A look at U.S. tobacco industry promotion of product abroad concludes that U.S. government support for the trade is not as strong as it used to be. www.afsa.org |
| 7. | Brand-stretching | | | ASH-UK briefing on brand-stretching: the use of tobacco brand names on non-tobacco merchandise or services to get around bans on direct advertising. www.ash.org.uk |
| 8. | Emerging Tobacco Advertising and Marketing Issues | | | Poster session from health conference focuses on recent trends in tobacco advertising including point of sale, tobacco-sponsored bars and clubs, and marketing to college age people. apha.confex.com |
| 9. | Cigarette Advertising | | | College paper on the subject examines tobacco ads, its influences, and design. www.uiowa.edu |
| 11. | Filter Tips | | | Newsletter covers cigarette advertising and promotion using billboards, clubs, events, charities, magazines, direct mail, auto racing, and examines use of brands, gimmicks, andmoney. www.smoke-free.ca |
| 15. | Athletes in Cigarette Ads | | | Athletes and sports figures in ads for cigarettes from the 1930's through the 1970's. www.tcsg.org |
| 18. | Project SCUM | | | Article in San Franscisco Weekly; tobacco industry documents expose an R.J. Reynolds marketing plan targeting S.F. gays and homeless people. Its name: Project SCUM. www.sfweekly.com |
| 19. | " | | | Article on a long-running radio cigarette promotion for Philip Morris cigarettes; includes a print ad where Phlip Morris makes a health claim for their cigarettes. www.old-time.com |
| 22. | Big Tobacco Shifts Ads from Billboards to Stores | | | UIC research shows that tobacco companies have increased retail store advertising and promotions since a ban on tobacco billboard advertising took effect. Pictures show typical retail spaces, filled with tobacco ads. tobaccofreekids.org |
| 23. | FTC: 1997 Smokeless Tobacco Report | | | Contains tables of advertising dollars spent advertising and promoting spit tobacco by category and by year (from 1985 to 1995). www.ftc.gov |
| 25. | Candid Commercial | | | Shows an TV ad campaign for Philip Morris cigarettes done for the Candid Camera show. www.old-time.com |
| 26. | In-store Tobacco Ads | | | Commentary explains tobacco industry point-of-purchase advertising and promotion; how it works, who gets paid for it, and what mechanisms are used. www.bizjournals.com |
| 28. | Smoke Gets in Your Eyes | | | Article in Salon magazine on magazines created by the tobacco industry entirely to promote cigarettes and smoking. www.salon.com |
| 29. | Tobacco Ad Gallery | | | Searchable by country, company, brand, or type of ad. tobaccofreekids.org |
| 32. | Buzz Marketing | | | marketing technique cites example of Brown and Williamson and other tobacco companies. www.businessweek.com |
| 34. | Tobacco's Media Fix | | | Article in Now Toronto explores tobacco advertising aimed at reassuring smokers. www.nowtoronto.com |
| 39. | Effects of Tobacco Advertising and Promotion | | | Report examines: how tobacco advertising and promotion affect tobacco consumption; evidence that advertising and promotion affect overall tobacco consumption; countries with tobacco advertising bans have lower consumption (or slower increases in consumption) than those without bans. www.globalink.org |
| 41. | Cigarette Advertising on TV | | | Cigarette manufacturers were one of the first industries to advertise widely on television; article gives examples of shows and ads. www.tvparty.com |
| 44. | Ad Money Moves from Billboards to Print | | | Report finds cigarette marketing to teens through magazine advertising increased after the Master Settlement Agreement took effect in November www.tobacco.org |
| 46. | The Tobacco Industry Goes Alternative | | | look, including brands like Red Kamel, music tie-ins such as Philip Morris's Woman Thing, color ads in alternative papers, and cigarette promotions at bars and clubs. ink.uchicago.edu |
| 51. | Cigarette Advertising | | | Student project examines the aims and means of cigarette advertising. xroads.virginia.edu |
| 55. | Dipping into Danger | | | ); e.g. Skoal hires students to pass out free cans on campus, demonstrate how to use the product. digicol.missouri.edu |
| 56. | Tobacco Ads Through the Ages | | | Article surveys decades of lavish cigarette ads, and the relationship between tobacco promotion and death from smoking. hoovnews.hoovers.com |
| 58. | Export A Ads are Extremely Expert, Eh? | | | Article by a marketing expert on cigarette promotion in Canada focuses on sports promotions, and finds the tobacco ads push: pictures of health, risk taking is rewarding, glamor and excitement, independence and individualism, and success. www.smoke-free.ca |
| 60. | " | | | cigarettes as less harmful. www.essentialaction.org |
| 61. | : A Critical Look at TV Cigarette Commercials | | | Tobacco was television's first big sponsor and a top sponsor for over two decades; this research examines how cigarette advertising influenced early TV, the medium and the shows, health claims made on the air by the tobacco industry, advertising to women, and TV cigarette ads that changed the culture. www.rtvf.unt.edu |
| 64. | Tobacco Industry Documents on Advertising | | | Collection of tobacco industry memos and ads shows how tobacco advertising strategies are developed, ad campaigns are designed, and populations targetted. www.tobaccofreedom.org |
| 70. | Advertising | | | W's cigarette advertising in the 1970s and 1980s, with a focus on product placement. ark.cdlib.org |
| 72. | Cancer Cash | | | Article on R. J. Reynolds cigarette promotions in bars and nightclubs. www.washingtonfreepress.org |
| 73. | A Day in the Life of an Advertising Man | | | Internal documents from the UK tobacco industry's principal advertising agencies reveal that tobacco advertising is intended to increase consumption as well as brand share. bmj.bmjjournals.com |
| 74. | Holy Smoke! | | | The Virgin Mary was a Marlboro woman--and other marketing that the industry uses abroad. www.motherjones.com |
| 76. | Keep Smiling - No One's Going to Die | | | Report analyses thousands of internal documents from the UK tobacco industry's five main advertising agencies, reveals industry activities intended to recruit new smokers, discourage existing smokers from quitting, undermine advertising regulations, and subvert government policy. www.tobaccopapers.com |
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